Melvin Creative designed a complete brand package for Hashtag Organics, handling Branding, Logo, Print Design, Web Design, Web Development and Print.
Bringing the fast-paced, high quality, low cost values of a young brand to life.
Branding + Packaging + Web Design + Development
A contemporary brand, with a touch of luxury. We were asked by Hashtag Organics to create a full brand for them. Something to reflect their high-quality products (oil, balm and spray) - with a nod towards the top end cosmetics industry.
So who are Hashtag Organics? A Glasgow-based company, selling the purest Cannabidiol to customers all in the UK - and overseas too.
As with all branding projects, the first step was research. We wanted to create a brand that could sit comfortably on the shelves alongside similar products - but still stand out and attract attention.
Clean, simple and contemporary. The result was exactly what the client had envisaged. The box packaging was developed over several months to allow for the ever-expanding portfolio of products. Making the box as tactile as possible, it features green and silver foils which were embossed/debossed, and then covered with a soft-touch laminate.
Once we finished the branding and packaging, we got to work on all the other marketing materials. We created envelope labels, adverts for specialist magazines, social media posts, set up MailChimp newsletters, and created Powerpoint presentations - everything Hashtag Organics would need to promote themselves.
From start to finish, we pulled all our resources to make it all come together: point-of-sale, display units, window vinyls, product brochures, stationery, exhibition panels, exhibition display units, social media marketing & strategy - and the website too! Is there anything we didn’t create? Probably not!